Reign Sapphire Formalizes Growing Corporate Gift Business Through Launch of New Division
Higher margin orders due to batch processing of custom products
BEVERLY HILLS, CA — (Marketwired) — 06/28/17 — Reign Sapphire Corp. (OTCQB: RGNP) (“Reign” or the “Company”), a direct-to-consumer, branded and custom jewelry company, today announced its launch of a division that focuses exclusively on delivering its unique custom jewelry to the corporate and business gift market segment.
The new division was created in response to growing demand from corporate clients such as Hawaiian Airlines with its Breast Cancer Awareness campaign and a Super Bowl featured National Football League (NFL) team.
The personalized gifts segment is part of the corporate and business recognition market, a field increasingly dependent on technology enabled customization and one in which Reign maintains a competitive edge.
Entry into the segment provides an opportunity to boost higher margin sales due to the minimum order quantity and the less work required to customize batch orders.
One corporate order can result in hundreds of new Reign retail customers who will be introduced to Reign’s niche custom brands through the gifts received from their corporate partner.
“This natural extension of Reign’s unique custom offering provides organizations an exciting new range of options with which to recognize the efforts of employees, customers, vendors and other stakeholders,” commented Joseph Segelman, Reign CEO. “The initiative evolved from an increasing number of orders from large organizations and our recognition of its potential as a highly profitable business segment.”
About Reign Sapphire Corporation:
Reign Sapphire (OTCQB: RGNP) is a Beverly Hills-based, D2C branded and custom jewelry company with three niche brands: Reign Sapphires: ethically produced, millennial targeted sapphire jewelry, Coordinates Collection: custom jewelry, inscribed with location coordinates commemorating life’s special moments, and Le Bloc: classic customized jewelry. http://www.reignsc.com.
This press release includes “forward-looking statements” within the meaning of the U.S. federal securities laws, which statements may include information regarding the plans, intentions, expectations, future financial performance, or future operating performance of Reign Sapphire Corporation (“Reign” or the “Company”). Forward-looking statements are based on the expectations, estimates, or projections of the Company’s management as of the date of this press release. Although Reign’s management believes these expectations, estimates, or projections to be reasonable as of the date of this presentation, forward-looking statements are inherently subject to significant business risks, economic and competitive uncertainties, or other contingencies, which could cause the Company’s actual results or performance to differ materially from what may be expressed or implied in the forward-looking statements. Important factors that could cause Reign’s actual results or performance to differ materially from the forward-looking statements include those set forth in the “Risk Factors” sections in the Company’s filings with the Securities and Exchange Commission, including the risks set forth in the company’s Annual Report on Form 10-K for the year ended December 31, 2016, which is available for viewing on the SEC’s EDGAR website. These forward-looking statements speak only as of the date of this press release and, except as required by law, Reign specifically disclaims any obligation to update these forward-looking statements, even if new information becomes available in the future.
Investor and Media Inquiries:
Reign Sapphire Corporation
+1 (213) 457-3772
Source: Reign Sapphire Corporation
Hello Fellow Trader,
As anticipated we are seeing some profit-taking across the board in large cap stocks. This occurs at the end of every fiscal quarter as hedge funds and money managers want to pull out some profits and wait for their bonuses. Turns out, this is a bonus for us too as some of those profits are geared towards small caps and microcaps. Historically we see some money flow in our direction. With that in mind, we want to bring to your attention a company which we recently covered and may be that sparkling gem in your portfolio.
Reign Sapphire (OTCQB: RGNP) is a Beverly Hills-based, direct-to-consumer, branded and custom jewel(ry company with 3 niche brands: Reign Sapphire: ethically produced, direct mine-to-consumer sapphire jewelry targeting millennials, Coordinates Collection: custom jewel(ry, inscribed with location coordinates commemorating life’s special moments, and Le Bloc: classic customized jewelry. Reign brands have been featured in Women’s Wear Daily.
Not everyone loves a Blue Box
Reign Sapphire (OTCQB: RGNP) sells branded, custom and fine jewelry direct to consumers. This just happens to be the fastest growing segment within the personal accessories industry – expecting 3 percent growth between 2015 and 2016.
RGNP’s goal is to add alternative choice in the engagement and wedding industry from the traditional diamond, as well as offer more viable luxury options for the millennial consumers.
RGNP has now added the Coordinates Collection. The Company believes a portion of this market, as documented by IDEX Online Research, will embrace Coordinates’ concept of fixing the time and place of life’s most precious memories into jewelry wedding bands and bridal party gifts as thousands have already with their non-bridal collections since 2014.
RGNP’s Coordinates Collection was launched in 2014. Sales grew in 12 months from 300 mil to 3,250 mil. The company is hoping to replicate this success in the bridal segment.
RGNP’s Bridal Collection includes engraved wedding bands and bridal party gifts, such as pendants, cufflinks, and bracelets all fixing in time the joyful occasion shared with family and friends.
RGNP’s Bridal collection has already received attention with articles in Huffington Post and SweetVioletBride.com, and the Company will continue to rely on a combination of five marketing channels to optimize customer acquisition and drive sales: social media, influencers, digital advertising, affiliate marketing, and email.
“Of the $15 billion spent per year in the US on wedding jewelry, we believe the portion that opts for our engraved coordinates feature can mean significant revenue growth for Reign,”
~ Joseph Segelman, Reign CEO.
The site offers,
- Reign Sapphires: our millennial-targeted, sapphire jewelry brand
- Coordinates Collection: customized and inscribed with location coordinates during life’s special moments
- Le Bloc: classic customized jewelry
Reign Australian Sapphires
Founded on the concept of focusing in on a singular gemstone, Reign Sapphires highlights the intrinsic luxury that this gemstone evokes. With shades ranging from deep royals to slate blues, the stones are versatile in nature.
Reign Sapphires are guaranteed natural, guaranteed Australian, mined in an environmentally friendly manner, ethically processed with jewelry manufactured in the USA.
The History of The Sapphire
The history of sapphire gems in Australia stretches back over 150 years. One of the first reports is from 1851 when sapphire was recovered during gold mining on the Cudgegong and Macquarie rivers in New South Wales. In 1854, sapphire was reported in the New England area of New South Wales, and in 1875, Sapphire was discovered in Retreat Creek, Central Queensland. Numerous small deposits have been found up and down Eastern Australia.
“Technology is the answer for future growth of jewel(ry and personal accessories.”
~ Jasmine Seng, Personal Accessories Industry Analyst
Reign Sapphire Corp (OTC QB: RGNP) may not be ready to take on Tiffany’s and Zales, but they are establishing themselves in a much-needed niche and earning publicity with their recent moves.
RGNP is still on the radar and may end up becoming a sparkling gem.
We will let you continue your due diligence, and we hope to get back to you with updates shortly
Have an Awesome Trading Day,
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